Rolex, Exceedingly Rare Rolex USA "Swiss Traveling Display" Suitcase and partial Oyster "50th Anniversary Display" with Docum...Click the image to load the highest resolution version.
DescriptionRolex, Exceedingly Rare Rolex USA "Swiss Traveling Display" Suitcase and partial Oyster "50th Anniversary Display" with Documentation, Circa 1975
Rolex USA "Swiss Traveling Display" Suitcase and partial 50th Anniversary Display
Circa 1975: This case was used to ship Rolex window displays, that were manufactured in Switzerland, and used in the front window by Rolex authorized retailers to display watches. Three of the display pieces remain; the bottom base, electric rocker for what would have been for the water filled glass container (missing), and most importantly the center, celebrating the 50th Anniversary of the creation of the Rolex Oyster case.
These window travel display suitcases were to be destroyed after the display was returned back to Rolex in this suitcase. This particular suitcase was spared the usual fate, as it sat forgotten in the attic of a former retailer in the 1970's. Even more incredible than its survival, is the original suitcase key that is still present after all these years.
Measurements: Length 26" inches x Height 18" inches x Depth 9" inches
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